7 top campaigns from 2024 and the tactics that drove success
Highs and lows characterized much of marketing in 2024. The industry was enlivened by occasions for unity, including a blockbuster...
Advertising & Marketing
Blusky’s user surge spurs brand scrutiny
Bluesky’s spike in user interest has marketers watching closely, but their wallets remain firmly shut. After all, they’ve seen this...
Expert urges caution as AI transforms advertising landscape
A marketing expert is sounding warning bells over a lack of attention paid to the “dark side” of artificial intelligence-powered...
Court agrees with ban on medical marijuana advertising, Marketing & Advertising News, ET BrandEquity
Representative AI Generated ImageMedical marijuana businesses in Mississippi don't have the right to advertise on billboards or other places because...
Priority Marketing receives pair of Angel Awards from American Advertising Federation
Priority Marketing received a Gold Angel Award and Silver Angel Award for excellence in public service advertising from the American...
Your guide to AWS for Advertising & Marketing at re:Invent 2024
Whether you’re an AdTech innovator, agency executive, MarTech builder, or data scientist, re:Invent 2024 brings an unparalleled opportunity to explore...
